Client: INTERSTATE BATTERIES
“Long May You Run”
Branding Campaign
for All Battery Centers
As a part of the Long May You Run campaign, we were tasked with completely rewriting and redesigning the landing page for the client’s All Battery Centers. We interviewed professionals and curated industry-specific qualities for four major vocational areas: medical, service, education, and industrial/engineering. We created this landing page, banner ads, and emails for these vocations.
My role: Wrote all copy and oversaw editing.
Deliverables: Campaign development, website copy, banner ads, newsletter