CLIENT: INVISTA (LYCRA)

Social Media (IG)

Copywriting and editing

Shortly after copywriting for Stainmaster, the agency won the larger client of Invista, and I was shifted onto the LYCRA team to begin social copywriting and editing for them. Working with design teams, I helped create multiple Instagram posts, including one or two entire social campaigns for the athletic wear company.

My role: Wrote all copy and oversaw editing.

Deliverables: Social media posts